Ep 19 - Treating your properties like a business with Alon Eitan

GUEST BIO

Alon Eitan is the Director of Strategy and Business Development at Guesty, a short-term property management platform. In this role, Alon is responsible for designing Guesty's strategy and generating new business opportunities within Guesty's marketplace. Prior to this role, Alon was the Senior Business Analyst at Claltech, responsible for >$500m in transaction value. Earlier in his career, Alon served as Manager at PwC / Strategy& leading cross sector strategy, consulting prospects and M&A advisory projects.

HIGHLIGHTS OF THE EPISODE

02:37  Alon’s introduction

04:13  Alon’s background and what got him into the industry.

06:03  Alon’s role in Guesty.

06:48  What allowed Guesty to grow rapidly?

08:48  What are some of the major integrations that folks should look for?

10:27  Distribute to as many channels as possible through a unified calendar.

12:31  Their focus on workflow automation.

15:04  Guesty’s focus, that they’re seeing and need in the market for the next 6 - 9 months.

17:49  A Guesty Flexible inventory that wasn’t launched because of COVID.

19:40  What we’re all optimizing for in the end.

21:08  What is RevPAR.

26:30  Does Alon see value in people responding to reviews?

28:58  Short term rentals are doing well on a global scale.

30:56  The problem with hotels and what they need to adapt.

32:34  Alon’s number 1 secret for success as a short term rental operator.

NOTABLE QUOTES (KEY LESSONS):

"You just really need to move fast between the models, react to the

market. It's super key to this business." - Alon Eitan

"You're not optimizing only for occupancy, you're not optimizing only

for rate. You're optimizing for revenue." - Alon Eitan

"I want to measure my customer experience because that's the lifeblood

of everything. That drives the revenue." - Michael Sjogren

CONNECTING WITH THE GUEST

Website: https://www.guesty.com/