masterclass

Most STR companies obsess over guest reviews. Blue Gems obsesses over owner profitability. And they grew to 180 properties under management doing it. In this episode, recorded live at the Freedom Factory in Beverly, MA, E sits down with Aidan Groll — co-founder of Blue Gems Management, one of Florida's fastest-growing STR companies. Aidan and his partner JB manage 180+ properties across Orlando and Clearwater Beach with a 36-person team — and grew almost entirely through organic relationships, not paid ads. In this episode, Aidan breaks down: - How he went from a corporate accounting job to buying his first duplex [...]